411 REFERENCE · Wiktionary
Hallmarkish
Reference material by Wiktionary contributors. This retains its source identity and is not 411 news reporting.
English
Etymology
From Hallmark Cards, the greeting card company en ish.
Adjective
en rare informal derogatory Expressing sentiment in a way that is oversweet and insincere; schmaltzy.
en 1987 Toby Fulwiler The Journal book And so we would have to expect that a few parents would find one student's journal entry scandalous, unpatriotic, or rebellious, when the rest of the readers might find it noble, sprightly, or even Hallmarkish.
en 1994 Margaret McMullan When Warhol was still alive "You got a letter, too," Ms. Simpson said, picking up a flowery Hallmarkish card
en 2004 Bertie Charles Forbes Forbes Slogans like "We love to see you smile" sounded too Hallmarkish.
Synonyms
en Hallmarky