Drew Westen

Drew Westen (born 1959) is a professor in the Departments of Psychology and Psychiatry at Emory University in Atlanta, Georgia; the founder of Westen Strategies, LLC, a strategic messaging consulting firm that serves nonprofits and political organizations. Additionally, Westen is a writer. He is also the co-founder, alongside Joel Weinberger, of Implicit Strategies, a market research firm that measures consumers' unconscious responses to advertising and brands. Quotes Westen notes that Republicans often win because "they have a near-monopoly in the marketplace of emotions," while Democrats continue to naively "place their stock in the marketplace of ideas." Quoted in Mehdi Hasan, Win Every Argument (2013), pt. 1, ch. 2 External links Category:Academics from the United States Category:Non-fiction authors from the United States Category:Harvard University alumni Category:University of Michigan alumni Category:University of Michigan faculty Category:Political authors from the United States Category:Psychologists from the United States Category:Linguists from the United States Category:1959 births Category:Living people