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Handbook of Management Scales/Offline store service
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Offline store service (alpha = 0.94)
Items
The construct was measured using 7 points semantic-differentials.
Unfriendly personnel - friendly personnel
Few helpful salesmen - Many helpful salesmen
Bad service - good service
Bad reputation - good reputation
Unknowledgeable sales personnel - knowledgeable sales personnel
Slow checkout - fast checkout
Source
Verhagen/van Dolen (2009): Online purchase intentions: A multi-channel store image perspective. Information & Management, Vol. 46, No. 2, pp. 77–82.