Handbook of Management Scales/Threat of commercial failure

Threat of commercial failure (CR = 0.85) Definition In the article, the threat of commercial failure refers to the uncertainty associated with both the engineering and design of a sourced technology and the technology's commercial success. Items Items were rated on a scale ranging from 1, "strongly disagree", to 7, "strongly agree". It was not clear whether this technology would work as it was intended technologically. Our firm was confident that this technology would perform as it was originally designed. (R) We were certain this technology would meet our technical expectations. (R) We were certain this technology would meet customer demands. (R) Our firm was confident that this technology would achieve our market goals. (R) Source Steensma & Corley (2001): Organizational Context as a Moderator of Theories on Firm Boundaries for Technology Sourcing. Academy of Management Journal, Vol. 44, No. 2, pp. 271-291.