Radio and Television/Standards

Content Standards Domain – Safety Students establish safety procedures for a hazard free work environment. RTVI-1.1 Demonstrate general safety rules for equipment operation and lab use RTVI-1.2 Perform safe practices when operating equipment RTVI-1.3 Demonstrate proper equipment storage for safe transportation RTVI-1.4 Use standard safety practices for all classroom laboratory and field investigations RTVI-1.5 Display appropriate behaviors and actions in the classroom/lab environment RTVI-1.6 Safely and properly handle equipment Domain – Writing/Scripting Students create scripts to demonstrate an understanding of the scripting process. RTVI-2.1 Identify and describe stages of the scripting process RTVI-2.2 Construct scripts using established formats RTVI-2.3 Define terminology used in broadcast script writing RTVI-2.4 produces technical writing that reports technical information and/or conveys ideas clearly, logically, and purposefully to a particular audience, the student Domain – Equipment Operation Students operate industry-standard equipment to create professional productions. RTVI-3.1 Demonstrate steps necessary to set-up, turn on, and operate equipment according to instructor’s directions RTVI-3.2 Demonstrate proper camera movement RTVI-3.3 Determine proper cables for set-up and operation of production equipment RTVI-3.4 Explain camera functions and how electrical signals are converted into images on a screen RTVI-3.5 Demonstrate different editing methods, equipment, and techniques in the production of a story RTVI-3.6 Demonstrate the use of a computer in broadcast/video production applications RTVI-3.7 Demonstrate basic lighting techniques RTVI-3.8 Demonstrate proper use of audio equipment to record quality audio track Domain – Production Process Students create audio and video projects to demonstrate an understanding of the production process. RTVI-4.1 Apply concepts of stages of production RTVI-4.2 Design audio projects incorporating professional audio principles RTVI-4.3 Design video projects incorporating professional video principles RTVI-4.4 Demonstrate mastery of aesthetics to include composition, coordination, balance, and color contrast RTVI- 4.5 Demonstrate proper use and operation of studio equipment and production techniques while working as part of a production team Domain – On-Air Talent/Programming Students apply and adapt on-air techniques to produce a quality program. RTVI-5.1 Demonstrate proficiency in on-air performance RTVI-5.2 Apply and adapt programming elements using audience analysis RTVI-5.3 Students integrate concepts of programming RTVI-5.4 Demonstrate practices of delivery or performance while on-air RTVI-5.5 Recommend technically acceptable visual components for on-air talent Domain – Promotion and Sales Students integrate knowledge of promotion and sales to support effective marketing. RTVI-6.1 Evaluate industry marketing processes to demonstrate promotional principles RTVI-6.2 Demonstrate industry sales principles Domain – History Students analyze inventions and technical and social developments that led to the creation of radio and television in a broadcast environment. RTVI-7.1 Explain the development of the radio/television industry RTVI-7.2 Explain the development of digital communications and entertainment media RTVI-7.3 Identify the impact of communication history on today’s media RTVI-7.4 Explain the recent technological developments and the future of telecommunications RTVI-7.5 Explain recent programming developments and the future of telecommunications Domain – Ethics and Law Students evaluate the role of ethical decision-making as it relates to the industry. RTVI-8.1 Identify and evaluate ethical issues RTVI-8.2 Differentiate between commercial media products that are in the public domain and those that are protected under copyright laws RTVI-8.3 investigate and demonstrate ethical use of equipment and storytelling through their productions RTVI-8.4 Demonstrate ability to function as a team member RTVI-8.5 Students apply knowledge of communication law to produce and broadcast legally RTVI-8.6 Identify and evaluate communication law issues RTVI-8.7 Apply communication law to broadcasts and projects RTVI-8.8 Understand the importance of copyright laws and fair use exceptions of media reproduction, modification, distribution, public performance, and public display RTVI-8.9 Compare intellectual property with various legal rights to protect creative content Domain – Career Opportunities and Employment Skills Students apply and adapt career resources to enhance career opportunities. RTVI-9.1 Analyze careers available in digital communications and the entertainment media RTVI-9.2 Investigate career opportunities offered by a technical school or college in digital communications and the entertainment media RTVI-9.3 Construct a professional resume RTVI-9.4 Produce a professional portfolio that demonstrates abilities RTVI- 9.5 Students integrate use of terminology and understanding of organizational structure and interviewing principles to communicate clearly with other industry professionals RTVI-9.6 Recognize and apply industry standard terminology RTVI-9.7 Investigate the organizational structure of the industry RTVI-9.8 Recognize and demonstrate preparation for and performance in professional interviews