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411 समाचार
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411 REFERENCE · Wikibooks

Handbook of Management Scales/Willingness to transact

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Willingness to transact (alpha = 0.83) Description Two surveys were conducted (online retailing company Amazon and online banking division [OBD]), to ensure adequate levels of reliability, convergent validity, discriminant validity, and nomological validity for a trust scale. Familiarity and willingness to transact were used to test nomological validity of the trust model. Items I intend on using Amazon [OBD] for some of my future purchases [banking transactions]. I am inclined to purchase Amazon's [OBD's] goods and services. 1 am likely to utilize the services provided by Amazon [OBD]. Source Bhattacherjee (2002): Individual Trust in Online Firms: Scale Development and Initial Test. Journal of Management Information Systems, Vol. 19, No. 1, pp. 211–241. Previously used by: Jarvenpaa et al. (2000).