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2(X)IST
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American fashion company
June 2024
2(X)IST Private 2xist logo 2017.png 1991 Gregory Sovell The Moret Group2(X)IST, The Moret Group. Dayton, New Jersey, United States Fashion Men's underwear, activewear, swimwear, clothing, and fashion accessory 2xist.com
2(X)IST (pronounced "to exist") is an American luxury fashion label that makes men's underwear, swimwear, activewear, loungewear, socks, and watches. It also launched a women's line featuring activewear, sleepwear and intimates. The company was founded in 1991 and is headquartered in Dayton, New Jersey.About Us, 2(X)IST.Contact Us, 2(X)IST.
History
2(X)IST was founded in 1991 by Gregory Sovell and was acquired by the Moret Group in 1995. In 2005, Sovell left the company and founded C-IN2, another brand of men's underwear. Changes in the Marketing of Men's Underwear https://www.nytimes.com/2013/05/23/fashion/changes-in-the-marketing-of-mens-underwear.html The New York Times 2013-05-22 2016-01-24 0362-4331 Eric Wilson
Notes
External links
Official website
Category:Underwear brands